Billy Sims BBQ

Following his retirement, Sims split his time between working in Sports Marketing and volunteering with non-profit organizations. Sims would find his second passion, Billy Sims Barbecue, in 2004 when he and current business partner Jeff Jackson met while jointly working on marketing campaigns for major retail apparel brands. Seeing how much Sims enjoyed visiting with and serving his fans, Jackson knew the two had to work together on a joint venture. Both Sims and Jackson are from regions known f